“Try not. Do or do not. There is no try.”
These wise words from Master Yoda resonate very closely with the way StudioFry works.
We are a multi-disciplinary production house with over 10 years of experience, more than 500 clients and over 5000 delivered project. We specialize in Visualising and Creating Content Conceptualizing and Producing Campaigns for our clients ranging from Fortune 500 companies to bootstrapped Start-ups!
SO WHAT'S FRYIN'?
WHAT WE DO
WHAT WE DO FOR YOU
Our content studio works alongside brands and agencies, supporting brand’s ambitions by building the most effective and efficient digital market ecosystem. We achieve your Brand’s Dream by nurturing the smaller objectives of Creative Problem solving, Content strategy and Calendars, Production > Execution as we synergize with your teams as Creative Content Partners.
VISIT THE PANTRY
CASE STUDIES
Be it ten or ten thousand, Studiofry has mastered a diligent process management system which supports remote live shooting and provides tech integrated solutions for collecting feedback and delivering revising edits.Have a look at some of our client case studies to understand our scope and delivery mechanisms and call us!
KINGFISHER ULTRA brand folio
Managing all visual content for all SKUs under the KF ultra brand from Max to witbier. Be it Films/Stills/Snack-able Gifs or robotics driven beauty product shots. We do it all!
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RASHMIKA X BOAT film /Digi assets
Project Briefing : Sunday 1900 hrs
Project Shoot : Tuesday 0700 hrs
Project Deliverables : 40 assets Project Delivery : Thursday 1900hrs
'Nuff Said!
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HOEGAARDEN.
VOLUME CONTENT
75 pieces of content delivered in 10 days ??? Pshhhh!
Take a look at how we created digital content of the entire FYs of 2019 and 2022 spread across mixology, food pairing and brunch.
We’ll have you craving for a cold one before you’re done!
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ZOMATO. SNEAKPEAK FILMS
1500 Promo Films for over 750 restaurants across North and West India with Zomato ???
Sounds like a ridiculous amount of content to create - Try doing it in 365 days! With our super talented 30 member crew, no project is too big to complete without compromising on quality.
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CARLSBERG.
IMAGE BANK
Creating the first ever Carlsberg India lifest
Creating the first ever Carlsberg India lifestyle content was a herculean task, to figure a similarity and global brand language and adapt the synergy with indianised content. Studiofry to the Rescue!
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PERNOD RICARD. WHISKEY FOLIO
100 Pipers, Royal Stag, Blenders pride, Imperial blue - all whiskey SKUs of pernod needed a refresh and a content bank. From product films with robotics to snackable content coupled with all variants photography both styled and for cutouts, we did it all. This task to coordinate and deliver the assets was staggered as we refreshed the entire folio in 6 weeks.
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SKECHERS. MICRO-CONTENT
We can easily also adapt with other production crews to create content from existing bigger film campaigns. The skechers performance assets are a testament to how delicious we can fry!
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EPIGAMIA. MONTHLY CONTENT
Month to Month Topical content for Epigamia? Challenge accepted! (and taken to the next level)
Check out how we created a unique look of potency for the brand using mixed media in the form of gifs/Cinemagraphs/bumper videos/ stop motion and images (you name it, we FRIED it).
NESTLE.
MIX MEDIA
Seeing the brand come to life through its products can be really rewarding.That's what we do with Nestle, styling their campaigns in the most appealing and nu-age creative language.
We fry these drool shots with our creative director, photographer and stylists to get films, topical content as well as print > packaging assets.
With our ad films for Maggi, Nestea and Nescafe, we wanted to ensure the mood stayed within Nestle's palette and explored comfort of food through mood lighting, natural scenarios and warm tones. We made sure to steer clear of clinical set-ups, unnatural scenes and overly white sets.
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LICIOUS. PERFORMANCE
Licious always decides to 'meat' us with strong and challenging Ideas for their launch or performance driven campaigns, which involves a lot of crazy and the 'steaks' have never been higher :) They always wanted a strong focus the product and it's decadency. Our aim is always - help Licious with a new vision to think, explore treatments and help the brand express itself purposefully as a fledgeling company through this ad campaign. From making landscapes with raw meat to breaking apart patties with the help of robotics, it definitely takes a crazy team to execute these crazier ideas.
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JIMMY's.
LAUNCH RETAINER
"Jimmy Jimmy Jimmy, Aaja Aaja Aaja". And it came with a new variant every month and made us all too excited to 'stir' some crazy product launch content. Objective was to have synergy between each product and how the brand recall needs to be built. See for yourself how we defined a visual language for the brand and stuck by it for over 8 launched products in 6 months.
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MEET THE FRYUMS
DEVANG SINGH
CO-FOUNDER / FILMMAKER / PHOTOGRAPHER
Devang started his journey in Marketing with Dell India at an early age of 20 and within 15 months had his creative epiphany when he came in contact with a NikonD3000 DSLR left behind by his now wife! Currently, he is an artist that dawns many hats - Filmmaker, Photographer and an Author. He is the one who finds meaning in chaos both within and without his camera.
Starting as a photographer, Devang soon took to Motion Content and trained himself as a Director & DOP. For the past decade, he has successfully created as well as curated over 800 projects and his ambition only drives him to strive for better. His talent has got him to work with industry's top celebrities such as Kareena Kapoor Khan, Manoj Bajpai, Rashmika Mandanna, Gulzar saab, Zakir Khan, Prajakta Kohli, Monica Dogra and more
In 2019 he co-authored a book with Penguin India called 'Bhagwaan Ke Pakwaan' which explores the amalgamation of faith and food within the diverse cultures of India.
SHREYA SARAWAGI
CO-FOUNDER / CREATIVE DIRECTOR / PHOTOGRAPHER
Shreya is a Chef de Imagery, always engaged with planning our exotic shoots, photographing and shooting videos and stop-motion animations.
With a graduation in visual communication from Mount Carmel College, Bengaluru and masters in Advance Photography from Light and Life academy, Ooty; photography and she were a love at first sight An aficionado of food and drinks, she’s the one whose food capturing and styling skills leave people drooling at our portfolio presentations, wherever we go. Apart from being our hunger maker, she’s also our very own Indie Queen.
When she’s not working, she’s definitely creating her own lingo or finding the most indie things to do/watch/listen to.
RASIKA POTE
SR. PRODUCER / TALENT MANAGER
Rasika Pote has been part of the visual medium more than a decade now. Kickstarting her journey with television in 2011 as a Creative Assistant, she then moved to films and have worked as an assistant director with Independent filmmakers. She has been a Young Critics Jury member at the 11th Mumbai International Film Festival and has also worked as a contributing freelance writer for various portals. Rasika has been a writer of 4 award winning films that are now streaming on OTT platforms and Youtube. An official speaker at the Goa Unconference 2015, since then she has been talking and living the life behind lights, camera and action.
PRIYO DARSHANI DEBSHARMA
CREATIVE PRODUCER
Priyodarshani, affectionately known as Priyo, is a dynamic personality who shines on Instagram with her captivating stories. With a degree in Political Science, Priyo is passionate about crafting advertisements and aspires to be a "MAKKAR OP" on Tanmay Bhatt's channel. Currently a copywriter and creative producer at Fry Studio, Priyo is dedicated to refining her creative skills and aims to excel in content creation and advertising, showcasing her boundless enthusiasm and commitment.
DEVISHA MANOCHA
CREATIVE PRODUCER
Devisha is a self taught baker and photographer, who did it all while pursuing a Master's in Psychology. After that, she freelanced as a Food Stylist and Photographer for various brands in Chandigarh.
Her experiences and passion for creating content got her to Studio Fry in the role of a Creative Producer.
MAHESH CHAND
PRODUCTION MANAGER
If you're looking for anything, Mahesh probably knows where it is! Working as a Production manager, Mahesh is known for his organisational skills. Be it knowing about which prop is where, or doing art and craft to create mechanisms, he always provides. He takes notes, makes sure that the workspace is always clean and uses a series of tools to help himself stay on top of deadlines.
MOHD. KALAM
IMAGE RETOUCHER / MOTION GRAPHICS ARTIST
Mohd. Kalam is our digital image technician and Motion graphic artist who turns even the ugliest of ducklings into perfectly sculpted Greek gods. His color correction skills justify his doctor's degree as he works on every image with a professional flair and finesse.
He effortlessly paints his canvas (read: computer screen) with his high-end digital skills. Under him, the power of artwork and video animation have a blissful union. His actions speak art, and we rightfully spell Kalam as e-x-c-e-l-1-e-n-c-e much Midas everything he touches turns to gold. Kalam is the quiet boy who rightfully personifies the phrase "In character, in manner, in style, in all things the supreme excellence is simplicity".
ANAND KATOCH
MOTION GRAPHICS/ VIDEO EDITOR
Anand Katoch is a motion graphic artist .He has done his bachelors from the Birla institute of technology in bsc in Animation and multimedia, He has done various projects and had a keen eye in Details and aesthetics whether it’s 2D or 3D he excels in every aspect of motion graphics and video editing. He isn’t just a solitary artist . He doesn’t gate-keep . He help others also , and leaves a lasting impression on those he works with.Apart from the rest is his unrelenting quest for innovation. He constantly pushes the boundaries of what is possible in motion graphics, always staying ahead of the latest trends and technologies. his ability to work seamlessly within a team, combined with his knack for mentoring interns and his juniors. His work spans across various industries, from advertising to film and social media campaigns. He's turning pixels into poetry, one frame at a time.
HARSH VARDHAN SRIVASTAVA
CREATIVE INTERN
Harsh is a Communication Design student from The Indian Institute of Art and Design, he has a keen eye for aesthetics and a knack for creativity. Although his main interests lie in animations and filmmaking, he also has immense interest in UI/ UX, His strong foundation in communication design helps him with the various aspects of design in animation and filmmaking, and gives him a deep understanding of the technical knowledge. He is always looking for mediums to showcase his vision and abilities which makes him a fit for StudioFry where he can bring out his potential
CONSULTING TALENT
ANUJ SAMTANI
DIRECTOR / DOP
Director/Cinematographer and part-owner of one of Indias leading film equipment rental houses, Anuj Samtani grew up in Chennai, India, and moved to Mumbai at the age of 18 to pursue his dream in film-making. Upon his arrival, he worked as a digital imaging technician with advanced cameras like the Phantom and then became a Motion control expert with camera robots.
He has also finished a course with the ASC American Society of Cinematographers learning from the best in the business. After working as a crew member on hundreds of commercials and feature films he started shooting as a cinematographer knowing all along he will eventually direct films. Anuj would then go on to Direct and shoot for brands like Dove, Tresemme, L'oreal, Lakme, Netflix, Smashbox, Budweiser, JBL, ponds, and many other brands, owning his skills in the beauty, fashion and product space amongst other things and often taking on both roles as director and cinematographer.
KIRIN VAS
FOOD & PRODUCT STYLIST
Kirin Vas is a Delhi based food stylist with a background in Design and Food Styling.
Kirin Vas is a Food and Product Stylist based out of New Delhi India. In the 8 years she has been styling food professionally, her keen sense of aesthetics combined with attention to detail has led to a diverse list of clientele which includes both well established brands and food start ups – some of which include – Nestle, The Claridges, Mcdonalds, Haldirams, Johnny Rockets, Dominos Pizza, Indigo, Dunkin Donuts and ITC to name a few.
She also moonlights as an accessories designer in her free time.
PRATEEQ KUMAR
DESIGN CONSULTANT
Prateeq Kumar is a designer and educator, currently running a design consultancy specialising in branding, identity design, graphics, and set design. He graduated an awardee of the Feroze Gujral Design Excellence Award from the Department of Fashion Design, NIFT, New Delhi in 2008.
Since then, his diverse interests and talents have led him to work in garments, graphics, set design, installation art and interiors to mention a few.
The Conservation of Indian Arts, Crafts and Architecture are areas that are close to his heart and have led him to work on exhibition projects throughout the country - some of which include - City Palace Museum Jaipur, Museum in Red Fort, Money Museum in Bangalore and Craft Stories in Jaipur.
Never one to shy away from innovation and exploration, he is also a design consultant with Algebra, an arts and ideas club that holds intellectually stimulating events across various cities in India. Since 2013, He has been a visiting faculty at Pearl Academy of Fashion, New Delhi campus where he is able to combine the theory being taught to students with the practical experiences he has gained for himself in the different arenas of design and fashion over the years.
CLIENTS
CONTACT US
admin@studiofry.com
+91 7827125137
STUDIOFRY PRODUCTIONS PVT LTD
Fry Farms 5, Dera, New Delhi, Delhi 110074
Fry Farms 5, Dera, New Delhi, Delhi 110074